Alice Potter

Alice Potter (Photo)
Alice Potter

The Bay Area Radio Museum has been informed that Alice Potter, the former general manager of Berkeley’s KPAT/KRE and a member of the Bay Area Radio Hall of Fame, recently passed away at the age of 90.

Miss Potter came to KPAT late in 1964 as director of public relations and chief copywriter. She had previously served as continuity director and program host at KSOO-TV in Sioux Falls, S.D.

She became a full-time sales executive for KPAT in February 1968, and later rose to sales manager of the station.

In February 1974, following a complete shakeup of the station’s staff, Miss Potter was named general manager of the station, making her one of the very-rare female managers of a radio station in a major market. She left KRE early in 1977 to serve as vice president and general manager of San Francisco television station KTSF (Channel 26).

Miss Potter was inducted into the Bay Area Radio Hall of Fame as a member of its Class of 2012.

KPAT News Release (Image)
The KPAT press release from 1972 announcing Alice Potter’s promotion.

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