Over the Summer, KDIA had moved the legendary George Oxford — "G.O." or just plain "Jumpin′" to his listeners — from his long-held slot as the station's morning voice into a part-time weekend position. Jumpin′ had worked at the station back in the early 1950s when it was known as KWBR before moving to KSAN (which later became KSOL), then back to KDIA.
Replacing Jumpin' in the morning shift was Detroit-born Mike Shepherd (air name of Michael C. Gwynne, occasionally credited as "Mike Sheppard"), who had worked his way from San Francisco — he was briefly employed by KPFA as an announcer while living in The City in the early 1960s — to stops across the radio landscape in Mobile, Fresno, Honolulu and Monterey; while toiling in Monterey, he was contacted by KDIA's manager, Bill Doubleday, about coming to work at the Oakland station. It was Doubleday, in fact, who turned Gwynne into a Shepherd, basing his new moniker on the pioneering astronaut, Alan Shepard.
After subsequent stops at KGFJ/Los Angeles, WWRL/New York and CHUM/Toronto, and a return to the name he was born with, Gwynne embarked on a very successful acting career, appearing in numerous television shows (including "Simon & Simon," "Knight Rider," MacGyver," "Falcon Crest," "Baretta" and "Hill Street Blues") and movies (including playing "The Duke Of Rock" in Howard Stern's "Private Parts").
ORIGINAL SIZE: 6.5x4.25 inches (flat).